wallstreet:online AG starts setting up a trading editorial team

wallstreet:online AG starts setting up a trading editorial team
 

- Strengthening of the existing journalistic contents through premium section

- New focus in the portal business on paid content offering and trading guidance

- Subsidiary set up under the name of wallstreet:online Publishing GmbH

- Thomas Eidloth becomes managing director and co-shareholder

Berlin, 7 January 2022

wallstreet:online AG (ISIN DE000A2GS609), the by far largest publisher-independent financial portal operator in German-speaking countries, has today announced the expansion of its own editorial team. In parallel to this, the existing coverage on the topics of stock market and finance are to be supplemented by specific trading contents as well as self-produced moving image formats. Apart from free-of-charge offers, there will also be paid content services on the portals in future.

For this purpose, the Berlin-based company has already set up a subsidiary under the name of wallstreet:online Publishing GmbH. wallstreet:online AG is at the same time the main shareholder and majority owner. All editorial products of wallstreet:online will from now on be bundled on the level of the GmbH (limited liability company). Thomas Eidloth has been recruited as managing director and co-shareholder. He was in charge of marketing and sales at Börsenmedien AG ("Der Aktionär", amongst others) from 2007 to 2020, where he was instrumental in developing the company.

Tapping into additional customer groups

During the coming weeks, several full-time editorial positions will be advertised, and selected experts from the finance community will be involved even more closely. wallstreet:online AG hence utilises its existing reach of an average of more than 376 million page impressions per month and more than 830,000 registered users to create further added value for its readers and continue to strengthen the growth in the portal business. From 2023 onwards, wallstreet:online Publishing GmbH is to significantly boost the earning strength of wallstreet:online AG once more.

Matthias Hach, CEO of wallstreet:online AG and wallstreet:online capital AG, comments on the setting up of the GmbH as follows: "With the stepping up of our editorial team we expand our stock market portals by adding trading-related contents. We hope that this will result in a further rise in our number of readers and community members; and on the other hand, we want to tap into new customer groups with our paid content strategy. Our aim is to interconnect information and transactions to provide self-decision-makers with the best possible guidance for their activities. We anticipate that the new products will also enable us to consolidate our advertising business and continue our organic growth very dynamically during the coming years."

Clear advantage over other stock market portals

Thomas Eidloth on his new role as managing director and co-shareholder of wallstreet:online Publishing GmbH: "I very much look forward towards further driving the development of the wallstreet:online Group together with its strong team. The immense reach of the portals and the fully integrated, strongly growing Smartbroker offer an enormous potential for paid and free content on all levels. And with the expert knowledge from the finance community, we have a decisive advantage over other providers."

About the wallstreet:online Group:

The wallstreet:online Group operates the Smartbroker - a multiple award winning online broker, which is the only provider in Germany to combine the extensive product range of traditional brokers with the extremely favourable conditions of neo-brokers. The company manages altogether assets in an amount of more than EUR 8 billion (status 11 / 2021). At the same time, the Group operates four high-reach stock market portals (wallstreet-online.de, boersenNews.de, FinanzNachrichten.de and ARIVA.de). With around 376 million monthly page impressions (average HY/1 2021), the Group is by far the largest publisher-independent financial portal operator in German-speaking countries and the largest finance community. In the forums of the four stock market forums, more than 830,000 users with financial affinity are registered.

Press contact:

Felix Rentzsch
Head of Communications
Mobile: +49 176 4165 0721
Email: f.rentzsch@wallstreet-online.de
URL: https://www.wallstreet-online.ag